Premiering 28th September 2021, 18:30 CET - "GENEALOGY SS22":
“It’s this idea of memory as a reservoir for optimism” , says Thebe Magugu on his latest women’s collection titled Genealogy, which takes shape as a project that examines old family photos and transcribes them as looks for spring/summer 2022.
Set-up as a roundtable discussion, Thebe Magugu, Iris Magugu - his mother- and Esther Magugu - his aunt - proceed to unpack a box of family photos which illustrate significant moments in all their upbringings. The brand has always cited very specific references and motifs, which are all chronicled and broken down in this documentary.
Creative Director: Thebe Magugu
Art Director & Styling: Chloe Andrea Welgemoed
DOP: Jacob Claassens
Photographer: Paul Samuels
Production: Lampost
LIMITED EDITION: SUNDAY BEST BOOTS The brands first shoe offering, available in two lengths, takes elements from a loafer with a severely pointed toe, which is inspired by the elongated shoes pastors wear in downtown Johannesburg. The shoes also reference Cracow shoes of the 15th Century.
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Downtown Johannesburg is full of bizarre posters about overnight miracle solutions. The unisex "PROPHET FROM KIMBERLEY" tee captures some of the more popular asks. Screenprint on Red South African cotton.
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SISTERHOOD BERETS In the spirit of covert operations, we introduce the hand-crafted wool berets from the "COUNTER INTELLIGENCE SS19" collection, which feature our emblem in a stainless steel.
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UNIVERSAL ELIXIR Exclusive to DAZED, filmmaker FRANASONIC documents the process of creating our AW21 film.
UNISEX HOODIE This plush boxy hoodie is emblazoned with a distressed iteration of our Sisterhood Emblem.
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The THEBE MAGUGU SS21 short film is inspired by a series of interviews conducted by Thebe Magugu and confessed female ex-spies who worked for and against South Africa's Old Regime. With a special contribution from Jonathan Ancer , author of "BETRAYAL: The Secret Lives of Apartheid Spies".
Directed by Kristin-Lee Moolmanm, styled by Ibrahim Kamara
TWO GIRLS & SHRINE Nostalgia is a wistful yearning, drawing on the Greek word nostos meaning a ‘return home’, a longing for, or a return to. We are invited to join in this ritual return to the community of Ipopeng. Sundays spent at church, in swirls of incense, song and worship, brings out the best dresses and the highest hopes. Here, shared hardships are momentarily suspended, swayed, and spirited away. In the Divine Lady of Fatima Shrine Catholic Church on Phillip Mpiwa Road, we meet friends Smangaliso Majola and Dimpho Jannice Julies. The two girls are caught between youthful innocence and their unknown future fates, gently watched over and protected by the Virgin Mary. Smangaliso wears a pale lilac shimmer feathered fit and flare dress with crystal buckle belt, and Dimpho Jannice Julies wears a delicate lilac, checked weave studded shirt and matching handkerchief skirt, both from AW20 “ANTHRO 1”. Their extremely fragile yet forceful beauty symbolically captures, like a shimmering prophesy, Ipopeng’s Setswana meaning, to ‘make yourselves pretty.’
Black Aspirations & White Fear Sharing an intimate account of South Africa’s racial dynamics, ‘We Are Cool’ is a creative project and exhibition that consists of South African documentary photographers Reatile Moalusi and Jacque Nelle’s works, at this initial stage.
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Izithyilelo Zika Nzdimani From the Holy Trinity Church in Braamfontein to a hidden waterfall in Blairgowrie, Anthony Bila and Amy Zama take to sacred spaces to document eight of South Africa’s most agenda-setting voices, recreating and recontextualizing key scenes from The Good Book.
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IPOPENG EXT. CATALOGUE is the exhibition catalogue from the Thebe Magugu presentation at Palais De Tokyo. Its beautiful, brave and poignant studies invite you to share in the ongoing magic of my hometown Kimberley, where my everyday life, longings and dreams meet memories of the significant institutions that shaped me, threading a tapestry of fantastically imagined futures.